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This new screen aims to solve a rather obvious problem with all of the AI apps: what do you use them for? All of the options on this screen are achievable through a chat interface, but you need to know what to ask for, which is actually step 2 of the process: first you have to know what is possible, and most people don't. This screen aims to solve that: there are obvious filters you can use, and ideas for images you might want to create, like a Christmas card. Again, all of these are doable from a text interface, but there is a reason why purely text interfaces are the domain of so-called graybeards: it's not the typing that is the problem, or even knowing what to type: it's knowing what you could type.

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To summarize, one role of product is to show you what you can do; another role is to inspire you to come up with more of your own ideas.

— Ben Thompson, Stratechery: ChatGPT Image 1.5; Apple v. Epic, Continued; Holiday Schedule